Media Insider: The Atlantic Taps Into Archives, HuffPo Launches Teen Newsletter, FAMU Launches 24-Hour Black News Network
Welcome to Media Insider, PR Newswire’s round-up of media stories from the week.
The Atlantic Life Timeline provides an image for readers to share on social media.
NIEMANLAB | LAURA HAZARD OWN
The Atlantic Brings Readers Into Its Archives With Timelines Based On Their Birthdays
The Atlantic launched “The Atlantic Life Timeline” to celebrate its 160-year anniversary. The feature will let readers explore original content published by The Atlantic staff, as it relates to various events that happened during their lifetime. According to NiemanLab, this project took several months of staff digging through archives to find key defining milestones and factoids. Some interesting articles were shared on my timeline, including an article by Spencer Kornhaber who wrote about how American Idol changed the music industry over time.
Could The Atlantic Life Timeline be an age-driven idea that reshapes the way young American’s view the news?
DIGIDAY | MAX WILLENS
Huffington Post Tries Newsletter-Only Content to Woo Teens
The Huffington Post is launching a weekly newsletter called “The Tea” in hopes of building a relationship with female Generation Z readers. The content will only be available in newsletter-form, and the digital publisher hopes that this type of exclusivity will entice this demographic to subscribe, and ultimately become HuffPo brand loyalists. According to Digiday, the goal is to attract 25,000 subscribers in the next three months.
See also: 42 Ideas for Your Newsrooms Next Newsletter
BLAVITY | BLAVITY TEAM
This HBCU is Set to Launch the First 24-Hour Black News Network
FAMU closed a major deal that will make the journalism school home to a 24-hour news network, airing in more than a dozen cities, reports Blavity. Similar to how Telemundo serves the Hispanic Community, Black Television Network Channel (BTNC) will serve the African-American community, while also diminishing negative and stereotypical stories. The network estimates that it will employ 100 people and reach an audience of 33 million upon launch.
Related: On Being a Black Journalist, adapted from Lewis W. Diuguid’s Lyons Award acceptance speech
BUZZFEED | JOSEPH BERNSTEIN
How YouTube Serves as the Content Engine of the Internet’s Dark Side
With all the news about “fake news” circulating, it’s suprising that YouTube hasn’t received criticism for spreading bad information like other social platforms Reddit, Facebook and Twitter, reports BuzzFeed’s Joseph Bernstein. So far, YouTube hasn’t had to deal with public confrontation for hosting misinformation, despite conspiracy news videos that garner millions of views. Bernstein’s article suggests that YouTube should crack down on the spreading of misinformation, but acknowledges that it will not be an easy task.
Speaking of YouTube, the platform plans to get you to #CutTheCord for $35 a month
POYNTER | BENJAMIN MULLIN
Press Freedom Organizations Are Teaming Up to Start a News Site
The Committee to Protect Journalists, the Freedom of the Press Foundation, the Reporters Committee for the Freedom of the Press, the Knight First Amendment Institute at Columbia University, and the Index on Censorship are teaming up to launch a news site that will track press freedom violations in the United States. According to Poynter, the anti-press rhetoric surrounding the Trump Administration did lead to the founding of the news site, but Trump-related incidents will not be all that is covered. The news site does not currently have a name, but is expected to launch later this year.
Are you over Trump’s attacks on the media? CRJ’s ‘The Kicker’ Podcast suggests Trump’s media attacks are getting boring
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Tabresha B. Langham is a Customer Content Specialist with PR Newswire. She also is a social media junkie, foodie, music fiend and Auburn University Alumn (War Eagle!). Tune into her insights as a social curator at @PRNmedia, or follow @TabreshaL.
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